Trusted Media
AllianceCONSORTIUM · EST 2026
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Three companies · One structure

Built by giants.
Run as one.

TRUSTX, madSense and Shigotech have consolidated premium supply, explainable AI and independent CTV into a single accountable stack. Trust is the new performance.

3Independent operators
0Resellers in path
100%Auditable decisions
TRUSTX MADSENSE SHIGOTECH
FIG. 01 — THREE FACES, ONE SOLID

Docking manifest

MEMBERS / 03
TMA-01 TRUSTX Premium supply with zero programmatic resellers and zero made-for-advertising inventory. Direct paths to publishers, nothing between. Docked
TMA-02 madSense Explainable machine learning for media buying. Every decision auditable, every model accountable — no black boxes. Docked
TMA-03 Shigotech Independent full-stack connected TV infrastructure. The alternative to walled gardens, owned by no one but its operators. Docked
THE CONSOLIDATION
TRUSTX
+
madSense
+
Shigotech
Trusted Media Alliance

Maximum working media. Zero waste. One accountable structure.

01 / SUPPLY

Direct or nothing

Every impression traces one hop from advertiser to publisher. Reseller chains and MFA farms are structurally excluded — not filtered after the fact.

02 / INTELLIGENCE

Glass-box AI

Buying decisions come with their reasoning attached. If a model can't explain the spend, the model doesn't make the call.

03 / INFRASTRUCTURE

Independent CTV

A full-stack television platform outside the walled gardens — where broadcasters keep their audience, their data and their margin.

IDENTITY SYSTEM — SPEC SHEET

Mark / scale

Color tokens

CARBON #0B0D10
SIGNAL #46E5A3
DEPTH #20614A

Typography

Schibsted Grotesk
Geist — interface & body text
GEIST MONO — DATA & LABELS